Rewarding users by helping improve their credit rating.
[Vanquis Journey App]
Collaborated with the Vanquis team to design an app that enables users to monitor their credit score and build better financial habits.
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With Vanquis already offering an app that tracks users’ budgets and spending habits, the challenge was to adapt the existing experience to incorporate a credit score feature and rewards system.
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Build upon the existing app experience to maintain familiarity and ease of use
Integrate credit score tracking into the current budgeting journey
Introduce a rewards system to encourage positive financial habits
Create a seamless and intuitive user experience with minimal friction
Increase long-term engagement through clear progress and motivation
Adapt the visual design to align with the Vanquis brand and existing product ecosystem
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Delivered a clear visual representation of the app concept to help align stakeholders and highlight potential customer value. The app screens were designed around user needs, supporting the Vanquis marketing team in exploring a potential new product offering and building a foundation for future app development. Animated prototype sequences were also created to demonstrate user flows and micro-interactions across the dashboard and key screens.
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