Rewarding users by helping improve their credit rating.

[Vanquis Journey App]

Collaborated with the Vanquis team to design an app that enables users to monitor their credit score and build better financial habits.

  • With Vanquis already offering an app that tracks users’ budgets and spending habits, the challenge was to adapt the existing experience to incorporate a credit score feature and rewards system.

    • Build upon the existing app experience to maintain familiarity and ease of use

    • Integrate credit score tracking into the current budgeting journey

    • Introduce a rewards system to encourage positive financial habits

    • Create a seamless and intuitive user experience with minimal friction

    • Increase long-term engagement through clear progress and motivation

    • Adapt the visual design to align with the Vanquis brand and existing product ecosystem

  • Delivered a clear visual representation of the app concept to help align stakeholders and highlight potential customer value. The app screens were designed around user needs, supporting the Vanquis marketing team in exploring a potential new product offering and building a foundation for future app development. Animated prototype sequences were also created to demonstrate user flows and micro-interactions across the dashboard and key screens.

A yellow circle with two horizontal lines on a blue background.
Blue background with yellow and white text that says 'Welcome to Your Journey. You're now made that all important first step closer towards to financial freedom.'
A grid of 12 colorful rectangles arranged in a 3x4 pattern with colors including blue, yellow, orange, gray, white, light blue, green, and darker shades.
Screenshot of a financial dashboard displaying credit score, reward score, account profile, credit health, credit limit, and repayment details.
Flowchart of a mobile banking app user interface showing onboarding, login, dashboard, credit health, rewards, control, profile, messaging, help, and logout screens.
Overview of three mobile app screens related to credit management. The first screen displays credit health with monthly credit scores, points, and reward score; the second shows a rewards overview with tier rank, points, and a voucher; the third features a control settings page for alerts and limits.
Collection of mobile app screens displaying a rewards balance and account management features, including account profile, message center, credit limits, dashboard, and user profile settings.
A smartphone displaying its home screen with app icons, including Calendar, Photos, Camera, Maps, Clock, Weather, Stocks, Wallet, Notes, Calculator, News, iTunes Store, App Store, iBooks, TV, Home, Health, Settings, Phone, Safari, Wallet, and Music.
A smartphone displaying a blue login screen with a white logo, the word 'Journey,' and buttons for 'Log In' and 'Register'.
A blue and white Visa credit card featuring a mountain landscape design.
A brochure from Vanquis Bank features a blue color scheme, an image of a Visa credit card, contact information, and promotional text about financial products, responses, and credit limits.
Close-up of a smartphone screen showing the 'Journey' app icon with a blue background and a white 'V' logo, against a night sky with stars.
A smiling man with a beard, wearing a dark-colored shirt, with a background divided into two sections: one green and the other blue, featuring mountains and water. The blue section contains the text "Credit Freedom Step-by-Step" and a white and blue logo.

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