Zipcar
Skills applied:
Ad campaign, OOH, Social content, Image retouching
Wheels when you want them
Zipcar is the world’s leading car-sharing club. Providing on-demand access to cars by the minute, hour or day in cities around the world.
Challenge
To create the Autumn and Winter 2019 ad campaign targeting a very broad demographic who hire Zipcars for convenience, business or leisure across London. These ads were distributed across the entire underground network through tube car panel ads, OOH ads and digital banners to reach mainstream consumers during dwell time.
